Ever wondered how the branding is applied to race tracks around the world? Here at the Dubai Autodrome, also known as the home of UAE national motorsport, Roadgrip’s Motorsport division show how it’s done.
They started by hand-sketching the sponsor’s logo onto the ground at the turn 16 run-off and pitlane, before hand-painting the lettering with a design that complemented the shape and bends of the track.
Working through the night, the team then applied FIA approved line markings to the race circuit’s surface with perfect accuracy.
The result was a striking sponsorship installation. Well done, Roadgrip Motorsports!